{"id":31705,"date":"2026-01-20T23:11:49","date_gmt":"2026-01-20T21:11:49","guid":{"rendered":"https:\/\/rfc.nubip.edu.ua\/?p=31705"},"modified":"2026-01-20T23:11:59","modified_gmt":"2026-01-20T21:11:59","slug":"karyerni-konsultacziyi-vid-kharkiv-it-cluster-start-v-it-bez-programuvannya","status":"publish","type":"post","link":"https:\/\/rfc.nubip.edu.ua\/en\/karyerni-konsultacziyi-vid-kharkiv-it-cluster-start-v-it-bez-programuvannya\/","title":{"rendered":"\u041a\u0430\u0440\u2019\u0454\u0440\u043d\u0456 \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0456\u0457 \u0432\u0456\u0434 Kharkiv IT Cluster: \u0441\u0442\u0430\u0440\u0442 \u0432 IT \u0431\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0443\u0432\u0430\u043d\u043d\u044f"},"content":{"rendered":"<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-d2c985c\" data-block-id=\"d2c985c\"><style>.stk-d2c985c {margin-top:0px !important;margin-right:0px !important;margin-bottom:0px !important;margin-left:0px !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-d2c985c-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-8d60e5a\" data-v=\"4\" data-block-id=\"8d60e5a\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-8d60e5a-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-8d60e5a-inner-blocks\">\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-e0433cb\" data-block-id=\"e0433cb\"><style>.stk-e0433cb {margin-top:0px !important;margin-right:0px !important;margin-bottom:0px !important;margin-left:0px !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-e0433cb-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-1f46f39\" data-v=\"4\" data-block-id=\"1f46f39\"><style>.stk-1f46f39-container{padding-top:12px !important;padding-right:12px !important;padding-bottom:12px !important;padding-left:12px !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-1f46f39-container stk-hover-parent\"><div class=\"stk-block-content stk-inner-blocks stk-1f46f39-inner-blocks\">\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-62dbc8c p-indent blog-p-justify\" data-block-id=\"62dbc8c\"><style>.stk-62dbc8c .stk-block-text__text{letter-spacing:-0.1px !important;}<\/style><p class=\"stk-block-text__text has-text-align-justify\">19 \u0441\u0456\u0447\u043d\u044f 2026 \u0440\u043e\u043a\u0443 Kharkiv IT Cluster \u0441\u043f\u0456\u043b\u044c\u043d\u043e \u0437 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0454\u044e KnubiSoft \u043f\u0440\u043e\u0432\u0435\u043b\u0438 \u043e\u043d\u043b\u0430\u0439\u043d-\u043a\u0430\u0440\u2019\u0454\u0440\u043d\u0443 \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0456\u044e \u043d\u0430 \u0442\u0435\u043c\u0443 \u00ab\u041a\u0430\u0440\u2019\u0454\u0440\u0430 \u0432 IT \u0431\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0443\u0432\u0430\u043d\u043d\u044f: Lead Generation \u0442\u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0456 \u0432 IT\u00bb, \u043f\u0440\u0438\u0441\u0432\u044f\u0447\u0435\u043d\u0443 \u043c\u043e\u0436\u043b\u0438\u0432\u043e\u0441\u0442\u044f\u043c \u0432\u0445\u043e\u0434\u0443 \u0432 \u0406\u0422-\u0456\u043d\u0434\u0443\u0441\u0442\u0440\u0456\u044e \u0431\u0435\u0437 \u0442\u0435\u0445\u043d\u0456\u0447\u043d\u043e\u0433\u043e \u0431\u0435\u043a\u0433\u0440\u0430\u0443\u043d\u0434\u0443. \u0417\u0430\u0445\u0456\u0434 \u0432\u0456\u0434\u0431\u0443\u0432\u0430\u0432\u0441\u044f \u0432 \u043e\u043d\u043b\u0430\u0439\u043d-\u0444\u043e\u0440\u043c\u0430\u0442\u0456.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-7527b0a p-indent blog-p-justify\" data-block-id=\"7527b0a\"><p class=\"stk-block-text__text has-text-align-justify\">\u0414\u043e \u0443\u0447\u0430\u0441\u0442\u0456 \u0432 \u0437\u0430\u0445\u043e\u0434\u0456 \u0434\u043e\u043b\u0443\u0447\u0438\u043b\u0438\u0441\u044f \u0441\u0442\u0443\u0434\u0435\u043d\u0442\u0438 2 \u043a\u0443\u0440\u0441\u0443 \u0432\u0456\u0434\u0434\u0456\u043b\u0435\u043d\u043d\u044f \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0439\u043d\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0439, \u044f\u043a\u0456 \u0437\u0430\u0446\u0456\u043a\u0430\u0432\u043b\u0435\u043d\u0456 \u0443 \u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u0456 \u043f\u0440\u0430\u043a\u0442\u0438\u0447\u043d\u043e\u0433\u043e \u0440\u043e\u0437\u0443\u043c\u0456\u043d\u043d\u044f \u043d\u0435\u0442\u0435\u0445\u043d\u0456\u0447\u043d\u0438\u0445 \u043a\u0430\u0440\u2019\u0454\u0440\u043d\u0438\u0445 \u043d\u0430\u043f\u0440\u044f\u043c\u0456\u0432 \u0443 \u0441\u0444\u0435\u0440\u0456 IT.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-3085784 p-indent blog-p-justify\" data-block-id=\"3085784\"><p class=\"stk-block-text__text has-text-align-justify\">\u0421\u043f\u0456\u043a\u0435\u0440\u043a\u043e\u044e \u043f\u043e\u0434\u0456\u0457 \u0432\u0438\u0441\u0442\u0443\u043f\u0438\u043b\u0430 \u041d\u0430\u0442\u0430\u043b\u0456\u044f \u0411\u0440\u0456\u043a\u043e, Sales Operations Manager \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457 KnubiSoft, \u044f\u043a\u0430 \u043c\u0430\u0454 9 \u0440\u043e\u043a\u0456\u0432 \u0434\u043e\u0441\u0432\u0456\u0434\u0443 \u0432 IT, \u0437 \u044f\u043a\u0438\u0445 5 \u0440\u043e\u043a\u0456\u0432 \u2014 \u043d\u0430 \u043a\u0435\u0440\u0456\u0432\u043d\u0438\u0445 \u043f\u043e\u0441\u0430\u0434\u0430\u0445, \u0442\u0430 3 \u0440\u043e\u043a\u0438 \u043f\u0440\u0430\u0446\u044e\u0454 \u0432 KnubiSoft. \u0423 \u0441\u0432\u043e\u0457\u0439 \u043f\u0440\u043e\u0444\u0435\u0441\u0456\u0439\u043d\u0456\u0439 \u0434\u0456\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u0432\u043e\u043d\u0430 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0443\u0432\u0430\u043b\u0430 \u0432\u0456\u0434\u0434\u0456\u043b \u043f\u0440\u043e\u0434\u0430\u0436\u0456\u0432 \u0437 4 \u0434\u043e 11 \u0441\u043f\u0456\u0432\u0440\u043e\u0431\u0456\u0442\u043d\u0438\u043a\u0456\u0432, \u0437\u0430\u0431\u0435\u0437\u043f\u0435\u0447\u0438\u043b\u0430 \u0437\u0440\u043e\u0441\u0442\u0430\u043d\u043d\u044f \u0434\u043e\u0445\u043e\u0434\u0443 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457 \u043d\u0430 \u043f\u043e\u043d\u0430\u0434 1 \u043c\u043b\u043d \u0434\u043e\u043b\u0430\u0440\u0456\u0432 \u0437\u0430 \u043c\u0438\u043d\u0443\u043b\u0438\u0439 \u0440\u0456\u043a, \u0430 \u0442\u0430\u043a\u043e\u0436 \u0454 \u043b\u0435\u043a\u0442\u043e\u0440\u043a\u043e\u044e \u0447\u043e\u0442\u0438\u0440\u044c\u043e\u0445 IT-\u043a\u0443\u0440\u0441\u0456\u0432, \u0432\u0438\u043f\u0443\u0441\u043a\u043d\u0438\u043a\u0430\u043c\u0438 \u044f\u043a\u0438\u0445 \u0441\u0442\u0430\u043b\u0438 \u043f\u043e\u043d\u0430\u0434 200 \u0441\u0442\u0443\u0434\u0435\u043d\u0442\u0456\u0432.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-a207004 p-indent blog-p-justify\" data-block-id=\"a207004\"><p class=\"stk-block-text__text has-text-align-justify\">\u041f\u0456\u0434 \u0447\u0430\u0441 \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0456\u0457 \u0431\u0443\u043b\u043e \u0440\u043e\u0437\u0433\u043b\u044f\u043d\u0443\u0442\u043e \u043e\u0441\u043d\u043e\u0432\u043d\u0456 \u043d\u0430\u043f\u0440\u044f\u043c\u0438 \u0434\u0456\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u0432 IT, \u0437\u043e\u043a\u0440\u0435\u043c\u0430 \u0432\u0456\u0434\u043c\u0456\u043d\u043d\u043e\u0441\u0442\u0456 \u043c\u0456\u0436 \u0442\u0435\u0445\u043d\u0456\u0447\u043d\u0438\u043c\u0438 \u0442\u0430 \u043d\u0435\u0442\u0435\u0445\u043d\u0456\u0447\u043d\u0438\u043c\u0438 \u0441\u043f\u0435\u0446\u0456\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044f\u043c\u0438. \u041e\u043a\u0440\u0435\u043c\u0443 \u0443\u0432\u0430\u0433\u0443 \u043f\u0440\u0438\u0434\u0456\u043b\u0435\u043d\u043e \u0440\u043e\u043b\u0456 Sales Managers \u044f\u043a \u0444\u0430\u0445\u0456\u0432\u0446\u0456\u0432, \u0449\u043e \u043f\u043e\u0454\u0434\u043d\u0443\u044e\u0442\u044c \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0457 \u0442\u0430 \u0431\u0456\u0437\u043d\u0435\u0441, \u0434\u043e\u043f\u043e\u043c\u0430\u0433\u0430\u044e\u0442\u044c \u043a\u043b\u0456\u0454\u043d\u0442\u0430\u043c \u0437\u043d\u0430\u0445\u043e\u0434\u0438\u0442\u0438 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0456 \u0440\u0456\u0448\u0435\u043d\u043d\u044f \u0442\u0430 \u0431\u0443\u0434\u0443\u0432\u0430\u0442\u0438 \u0434\u043e\u0432\u0433\u043e\u0441\u0442\u0440\u043e\u043a\u043e\u0432\u0456 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0441\u044c\u043a\u0456 \u0432\u0456\u0434\u043d\u043e\u0441\u0438\u043d\u0438.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-63f914b p-indent blog-p-justify\" data-block-id=\"63f914b\"><p class=\"stk-block-text__text has-text-align-justify\">\u0423 \u043c\u0435\u0436\u0430\u0445 \u0437\u0430\u0445\u043e\u0434\u0443 \u0441\u043f\u0456\u043a\u0435\u0440\u043a\u0430 \u0434\u0435\u0442\u0430\u043b\u044c\u043d\u043e \u0432\u0438\u0441\u0432\u0456\u0442\u043b\u0438\u043b\u0430:<\/p><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u043f\u0440\u043e\u0444\u0435\u0441\u0456\u044e \u0442\u0430 \u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432\u0438 \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u0432 IT-\u043f\u0440\u043e\u0434\u0430\u0436\u0430\u0445;<\/li>\n\n\n\n<li>\u043a\u043b\u044e\u0447\u043e\u0432\u0456 \u0440\u043e\u043b\u0456 \u0432 \u043f\u0440\u043e\u0434\u0430\u0436\u0430\u0445: Lead Generation Manager, Sales Manager, Account Manager, Business Development;<\/li>\n\n\n\n<li>\u0437\u043e\u043d\u0438 \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u0442\u0430 \u0449\u043e\u0434\u0435\u043d\u043d\u0456 \u043e\u0431\u043e\u0432\u2019\u044f\u0437\u043a\u0438 \u0444\u0430\u0445\u0456\u0432\u0446\u0456\u0432 \u0437 \u043f\u0440\u043e\u0434\u0430\u0436\u0456\u0432, \u0437\u043e\u043a\u0440\u0435\u043c\u0430 \u0440\u043e\u0431\u043e\u0442\u0443 \u0437 \u043b\u0456\u0434\u0430\u043c\u0438, \u043a\u043b\u0456\u0454\u043d\u0442\u0430\u043c\u0438, \u043f\u0440\u0435\u0437\u0435\u043d\u0442\u0430\u0446\u0456\u044f\u043c\u0438, CRM-\u0441\u0438\u0441\u0442\u0435\u043c\u0430\u043c\u0438 \u0442\u0430 \u043c\u0456\u0436\u043a\u043e\u043c\u0430\u043d\u0434\u043d\u0443 \u0432\u0437\u0430\u0454\u043c\u043e\u0434\u0456\u044e.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-29770f1 p-indent blog-p-justify\" data-block-id=\"29770f1\"><p class=\"stk-block-text__text has-text-align-justify\">\u041e\u043a\u0440\u0435\u043c\u0438\u0439 \u0431\u043b\u043e\u043a \u0431\u0443\u043b\u043e \u043f\u0440\u0438\u0441\u0432\u044f\u0447\u0435\u043d\u043e \u043b\u0456\u0434\u043e\u0433\u0435\u043d\u0435\u0440\u0430\u0446\u0456\u0457 \u044f\u043a \u043f\u0435\u0440\u0448\u043e\u043c\u0443 \u043a\u0440\u043e\u043a\u0443 \u0434\u043e \u043a\u0430\u0440\u2019\u0454\u0440\u0438 \u0432 IT. \u0411\u0443\u043b\u043e \u043f\u043e\u044f\u0441\u043d\u0435\u043d\u043e \u0457\u0457 \u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044f \u0434\u043b\u044f \u0431\u0456\u0437\u043d\u0435\u0441\u0443, \u0432\u043f\u043b\u0438\u0432 \u044f\u043a\u043e\u0441\u0442\u0456 \u043b\u0456\u0434\u0456\u0432 \u043d\u0430 \u0443\u0441\u043f\u0456\u0448\u043d\u0456\u0441\u0442\u044c \u043f\u0435\u0440\u0435\u0433\u043e\u0432\u043e\u0440\u0456\u0432 \u0456 \u0440\u043e\u043b\u044c \u043b\u0456\u0434\u043e\u0433\u0435\u043d\u0435\u0440\u0430\u0446\u0456\u0457 \u044f\u043a \u0441\u0442\u0430\u0440\u0442\u043e\u0432\u043e\u0457 \u043b\u0430\u043d\u043a\u0438 \u0432 \u043f\u043e\u0431\u0443\u0434\u043e\u0432\u0456 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0438\u0445 \u043f\u0440\u043e\u0434\u0430\u0436\u0456\u0432.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-e405ba2 p-indent blog-p-justify\" data-block-id=\"e405ba2\"><p class=\"stk-block-text__text has-text-align-justify\">\u0417\u043d\u0430\u0447\u043d\u0443 \u0443\u0432\u0430\u0433\u0443 \u043f\u0440\u0438\u0434\u0456\u043b\u0435\u043d\u043e \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 soft skills, \u043d\u0435\u043e\u0431\u0445\u0456\u0434\u043d\u0438\u0445 \u0434\u043b\u044f \u0443\u0441\u043f\u0456\u0448\u043d\u043e\u0457 \u0440\u043e\u0431\u043e\u0442\u0438 \u0432 IT-\u043f\u0440\u043e\u0434\u0430\u0436\u0430\u0445, \u0441\u0435\u0440\u0435\u0434 \u044f\u043a\u0438\u0445: \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439\u043d\u0456 \u043d\u0430\u0432\u0438\u0447\u043a\u0438, \u0430\u043a\u0442\u0438\u0432\u043d\u0435 \u0441\u043b\u0443\u0445\u0430\u043d\u043d\u044f, \u043a\u0440\u0438\u0442\u0438\u0447\u043d\u0435 \u043c\u0438\u0441\u043b\u0435\u043d\u043d\u044f, \u0435\u043c\u043f\u0430\u0442\u0456\u044f, \u0433\u043d\u0443\u0447\u043a\u0456\u0441\u0442\u044c, \u0441\u0430\u043c\u043e\u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u044f, \u0441\u0442\u0440\u0435\u0441\u043e\u0441\u0442\u0456\u0439\u043a\u0456\u0441\u0442\u044c \u0442\u0430 \u043f\u0440\u043e\u0430\u043a\u0442\u0438\u0432\u043d\u0456\u0441\u0442\u044c.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-2cfb5c3 p-indent blog-p-justify\" data-block-id=\"2cfb5c3\"><p class=\"stk-block-text__text has-text-align-justify\">\u041f\u0456\u0434 \u0447\u0430\u0441 \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0456\u0457 \u0442\u0430\u043a\u043e\u0436 \u0431\u0443\u043b\u043e \u043e\u0431\u0491\u0440\u0443\u043d\u0442\u043e\u0432\u0430\u043d\u043e, \u0447\u043e\u043c\u0443 \u043f\u0440\u043e\u0434\u0430\u0436\u0456 \u0437\u0430\u043b\u0438\u0448\u0430\u044e\u0442\u044c\u0441\u044f \u0437\u0430\u0442\u0440\u0435\u0431\u0443\u0432\u0430\u043d\u0438\u043c\u0438 \u0443 2026 \u0440\u043e\u0446\u0456: \u0437\u0440\u043e\u0441\u0442\u0430\u043d\u043d\u044f \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0456\u0457, \u0443\u0441\u043a\u043b\u0430\u0434\u043d\u0435\u043d\u043d\u044f \u043f\u0440\u043e\u0446\u0435\u0441\u0456\u0432 \u043f\u0440\u043e\u0434\u0430\u0436\u0443, \u043f\u0456\u0434\u0432\u0438\u0449\u0435\u043d\u043d\u044f \u0440\u043e\u043b\u0456 \u0434\u043e\u0432\u0456\u0440\u0438 \u043c\u0456\u0436 \u043a\u043b\u0456\u0454\u043d\u0442\u043e\u043c \u0456 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0454\u044e, \u0430 \u0442\u0430\u043a\u043e\u0436 \u043d\u0435\u043c\u043e\u0436\u043b\u0438\u0432\u0456\u0441\u0442\u044c \u043f\u043e\u0432\u043d\u043e\u0457 \u0437\u0430\u043c\u0456\u043d\u0438 \u043b\u044e\u0434\u0441\u044c\u043a\u043e\u0433\u043e \u0444\u0430\u043a\u0442\u043e\u0440\u0443 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u043e\u0432\u0430\u043d\u0438\u043c\u0438 \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430\u043c\u0438.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-3b3718c p-indent blog-p-justify\" data-block-id=\"3b3718c\"><p class=\"stk-block-text__text has-text-align-justify\">\u0423 \u0437\u0430\u0432\u0435\u0440\u0448\u0430\u043b\u044c\u043d\u0456\u0439 \u0447\u0430\u0441\u0442\u0438\u043d\u0456 \u0437\u0430\u0445\u043e\u0434\u0443 \u0443\u0447\u0430\u0441\u043d\u0438\u043a\u0438 \u043e\u0442\u0440\u0438\u043c\u0430\u043b\u0438 \u043f\u0440\u0430\u043a\u0442\u0438\u0447\u043d\u0456 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0456\u0457 \u0449\u043e\u0434\u043e \u0441\u0442\u0430\u0440\u0442\u0443 \u043a\u0430\u0440\u2019\u0454\u0440\u0438 \u0432 IT, \u0437\u043e\u043a\u0440\u0435\u043c\u0430 \u0448\u043b\u044f\u0445\u0456\u0432 \u043d\u0430\u0432\u0447\u0430\u043d\u043d\u044f, \u0440\u043e\u0437\u0443\u043c\u0456\u043d\u043d\u044f \u043c\u043e\u0434\u0435\u043b\u0435\u0439 \u0431\u0456\u0437\u043d\u0435\u0441\u0443 (\u0430\u0443\u0442\u0441\u043e\u0440\u0441\u0438\u043d\u0433, \u0430\u0443\u0442\u0441\u0442\u0430\u0444\u0456\u043d\u0433, \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432\u0456 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457), \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f LinkedIn \u0434\u043b\u044f \u043b\u0456\u0434\u043e\u0433\u0435\u043d\u0435\u0440\u0430\u0446\u0456\u0457, \u0440\u043e\u0431\u043e\u0442\u0438 \u0437 ICP, buyer persona, \u0437\u0430\u043f\u0435\u0440\u0435\u0447\u0435\u043d\u043d\u044f\u043c\u0438 \u0442\u0430 \u0446\u0456\u043d\u043e\u0443\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u044f\u043c.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-63ec9cb p-indent blog-p-justify\" data-block-id=\"63ec9cb\"><p class=\"stk-block-text__text has-text-align-justify\">\u0417\u0430\u0445\u0456\u0434 \u0437\u0430\u0432\u0435\u0440\u0448\u0438\u0432\u0441\u044f Q&amp;A-\u0441\u0435\u0441\u0456\u0454\u044e, \u043f\u0456\u0434 \u0447\u0430\u0441 \u044f\u043a\u043e\u0457 \u0443\u0447\u0430\u0441\u043d\u0438\u043a\u0438 \u043c\u0430\u043b\u0438 \u0437\u043c\u043e\u0433\u0443 \u043f\u043e\u0441\u0442\u0430\u0432\u0438\u0442\u0438 \u0437\u0430\u043f\u0438\u0442\u0430\u043d\u043d\u044f \u0442\u0430 \u043e\u0442\u0440\u0438\u043c\u0430\u0442\u0438 \u0444\u0430\u0445\u043e\u0432\u0456 \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u0456. \u041a\u0430\u0440\u2019\u0454\u0440\u043d\u0430 \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0456\u044f \u0441\u0442\u0430\u043b\u0430 \u043a\u043e\u0440\u0438\u0441\u043d\u043e\u044e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u043e\u044e \u0434\u043b\u044f \u043f\u0440\u043e\u0444\u0435\u0441\u0456\u0439\u043d\u043e\u0457 \u043e\u0440\u0456\u0454\u043d\u0442\u0430\u0446\u0456\u0457 \u0441\u0442\u0443\u0434\u0435\u043d\u0442\u0456\u0432 \u0456 \u0441\u043f\u0440\u0438\u044f\u043b\u0430 \u043f\u0456\u0434\u0432\u0438\u0449\u0435\u043d\u043d\u044e \u0457\u0445\u043d\u044c\u043e\u0457 \u0437\u0430\u0446\u0456\u043a\u0430\u0432\u043b\u0435\u043d\u043e\u0441\u0442\u0456 \u0443 \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u043a\u0430\u0440\u2019\u0454\u0440\u0438 \u0432 IT \u0431\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0443\u0432\u0430\u043d\u043d\u044f.<\/p><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-5 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40)\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e5acaac8e13&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e5acaac8e13\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"704\" height=\"505\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" data-id=\"31706\" src=\"https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_2.webp\" alt=\"\" class=\"wp-image-31706\" srcset=\"https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_2.webp 704w, https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_2-300x215.webp 300w, https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_2-18x12.webp 18w\" sizes=\"auto, (max-width: 704px) 100vw, 704px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e5acaac9b7f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e5acaac9b7f\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"699\" height=\"510\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" data-id=\"31707\" src=\"https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_3.webp\" alt=\"\" class=\"wp-image-31707\" srcset=\"https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_3.webp 699w, https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_3-300x219.webp 300w, https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_3-16x12.webp 16w\" sizes=\"auto, (max-width: 699px) 100vw, 699px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e5acaaca8f6&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e5acaaca8f6\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"689\" height=\"504\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" data-id=\"31708\" src=\"https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_4.webp\" alt=\"\" class=\"wp-image-31708\" srcset=\"https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_4.webp 689w, https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_4-300x219.webp 300w, https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_4-16x12.webp 16w\" sizes=\"auto, (max-width: 689px) 100vw, 689px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e5acaacb59f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e5acaacb59f\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"698\" height=\"510\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" data-id=\"31709\" src=\"https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_5.webp\" alt=\"\" class=\"wp-image-31709\" srcset=\"https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_5.webp 698w, https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_5-300x219.webp 300w, https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_5-16x12.webp 16w\" sizes=\"auto, (max-width: 698px) 100vw, 698px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69e5acaacc29d&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69e5acaacc29d\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"510\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" data-id=\"31710\" src=\"https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_6.webp\" alt=\"\" class=\"wp-image-31710\" srcset=\"https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_6.webp 700w, https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_6-300x219.webp 300w, https:\/\/rfc.nubip.edu.ua\/wp-content\/uploads\/2026\/01\/karyerni-konsultacziyi_6-16x12.webp 16w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" 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\u0441\u0442\u0430\u0440\u043e\u0441\u0442\u0430<br>\u0406\u0440\u0438\u043d\u0430 \u041c\u0423\u0417\u0418\u0427\u0423\u041a, \u043a\u0443\u0440\u0430\u0442\u043e\u0440<br>24-\u0406\u041f \u0433\u0440\u0443\u043f\u0438<\/em><\/p><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>19 \u0441\u0456\u0447\u043d\u044f 2026 \u0440\u043e\u043a\u0443 Kharkiv IT Cluster \u0441\u043f\u0456\u043b\u044c\u043d\u043e \u0437 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0454\u044e KnubiSoft \u043f\u0440\u043e\u0432\u0435\u043b\u0438 \u043e\u043d\u043b\u0430\u0439\u043d-\u043a\u0430\u0440\u2019\u0454\u0440\u043d\u0443 \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0456\u044e \u043d\u0430 \u0442\u0435\u043c\u0443 \u00ab\u041a\u0430\u0440\u2019\u0454\u0440\u0430 \u0432 IT \u0431\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0443\u0432\u0430\u043d\u043d\u044f: Lead Generation \u0442\u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0456 \u0432 IT\u00bb, \u043f\u0440\u0438\u0441\u0432\u044f\u0447\u0435\u043d\u0443 \u043c\u043e\u0436\u043b\u0438\u0432\u043e\u0441\u0442\u044f\u043c \u0432\u0445\u043e\u0434\u0443 \u0432 \u0406\u0422-\u0456\u043d\u0434\u0443\u0441\u0442\u0440\u0456\u044e \u0431\u0435\u0437 \u0442\u0435\u0445\u043d\u0456\u0447\u043d\u043e\u0433\u043e \u0431\u0435\u043a\u0433\u0440\u0430\u0443\u043d\u0434\u0443. \u0417\u0430\u0445\u0456\u0434 \u0432\u0456\u0434\u0431\u0443\u0432\u0430\u0432\u0441\u044f \u0432 \u043e\u043d\u043b\u0430\u0439\u043d-\u0444\u043e\u0440\u043c\u0430\u0442\u0456. \u0414\u043e \u0443\u0447\u0430\u0441\u0442\u0456 \u0432 \u0437\u0430\u0445\u043e\u0434\u0456 \u0434\u043e\u043b\u0443\u0447\u0438\u043b\u0438\u0441\u044f \u0441\u0442\u0443\u0434\u0435\u043d\u0442\u0438 2 \u043a\u0443\u0440\u0441\u0443 \u0432\u0456\u0434\u0434\u0456\u043b\u0435\u043d\u043d\u044f \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0439\u043d\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0439, \u044f\u043a\u0456 \u0437\u0430\u0446\u0456\u043a\u0430\u0432\u043b\u0435\u043d\u0456 \u0443 \u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u0456 \u043f\u0440\u0430\u043a\u0442\u0438\u0447\u043d\u043e\u0433\u043e [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":31711,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-31705","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vddlennya-nformatsynikh-tekhnology"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/rfc.nubip.edu.ua\/en\/wp-json\/wp\/v2\/posts\/31705","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rfc.nubip.edu.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rfc.nubip.edu.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rfc.nubip.edu.ua\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rfc.nubip.edu.ua\/en\/wp-json\/wp\/v2\/comments?post=31705"}],"version-history":[{"count":0,"href":"https:\/\/rfc.nubip.edu.ua\/en\/wp-json\/wp\/v2\/posts\/31705\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rfc.nubip.edu.ua\/en\/wp-json\/wp\/v2\/media\/31711"}],"wp:attachment":[{"href":"https:\/\/rfc.nubip.edu.ua\/en\/wp-json\/wp\/v2\/media?parent=31705"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rfc.nubip.edu.ua\/en\/wp-json\/wp\/v2\/categories?post=31705"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rfc.nubip.edu.ua\/en\/wp-json\/wp\/v2\/tags?post=31705"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}